My Jemma is a modern lifestyle brand based in the heart of the French Riviera. 

The collections are made up of elegant, yet down-to-earth swimwear and beachwear for women and girls. We take pride in the fact that all designs are done in-house, all fabrics are Italian-sourced and each piece is crafted with care. Vibrant, playful and eternally feminine, the timeless styles are the perfect match for women who enjoy traveling the world in comfort and style.

From the sand to the sea and beyond, each collection brings to life the essence of the carefree Riviera lifestyle, featuring an array of bikinis and one pieces, as well as a made-to-match range of resort wear. The clothing is glamorous without being pretentious, comfortable and wearable, and understatedly cool.

And for the younger generations, My Jemma has created Mini Jemma, beachwear for girls aged two to 12, featuring the same stunning prints and colors, but on a miniature scale.


All My Jemma’s production is done with small, family-run manufacturing companies based in area around Como, Italy. This ensures the highest quality and care for our collections and decreases transportation distances for fabrics and finished pieces, hence reducing our carbon footprint and keeping things as eco-friendly as possible.

Most of our swimwear is made from eco-friendly recycled fabric, Econyl® (100% regenerated polyamide originating from pre and post consumer materials such as plastic waste found in the sea, abandoned fishnets, etc) and our beachwear from natural fiber or plant-based Italian-made fabrics such as cotton, silk, linen and viscose.

My Jemma wants women to feel as good about wearing our collections as we do about creating them.


With high-quality, quick drying fabrics, detailed tailoring, eye-catching patterns and colors, romantic ruffles and alluring décolletés, the My Jemma resort wear collections are as much about being wearable as they are about making women feel feminine and special.

The My Jemma swimwear range has cuts for every woman’s taste, whether it’s ultra-sexy, girly, or sophisticated. Opt for a perfect form flattering one-piece, or go bold with a bikini available in five styles. And when it’s time to cover up, compliment your suit with one of our chic, made-to-match separates in luxurious Italian Como silk, silky jersey, viscose or cotton, which can easily take you from a day at the beach, to a stroll around town or a sunset cocktail party.

Choose from a selection of kaftans, tunics, dresses, shorts and pants, all available in bold solids or the whimsical My Jemma Caribbean, Toucan or Stars prints. As an added touch, each piece features the brand’s logo, either as part of the print or on a eye-catching medallion accessory in gold or silver. 

As much about comfort as it is versatility and style, My Jemma is for every woman who appreciates high-quality, coveted clothing and wants to enjoy life while wearing it.